we specialize in the expert repair of Rolex and Tag Heuer watches, along with a broad range of luxury watch brands

Excel Time Service Opens State-of-the-Art Repair Facility

Watch & Jewelry Review - November 2006

Cover of Watch & Jewelry

Realizing the growing need for after-sales service for fine timepieces, Excel Time Service has opened a state-of-the-art facility in Coral Gables, Florida.

Patrick Puton, Excel Time Service's president, states,"Dedicated to innovation and uncompromising quality, the name Excel Time Service, LLC is synonymous with high-end watch after-sales service and repair as well as superlative customer care."

Puton brings more than twenty years in watch after-service management experience and expertise to Excel Time Service. Raised in Switzerland, Canada, Japan and the United States, he was director of after-sales service at Rolex® Watch USA, Inc. & Rolex® Company of Canada, Ltd., and at Louis Vuitton - Moet Hennessy (LVMH) Watch & Jewelry USA.

Lazaro Medina, master watchmaker and director of technical operations, has been specializing in the repair and service of mechanical movements for more than twenty years. Medina is factory trained in the repair of Rolex®, Ebel, Zenith, Breitling, TAG Heuer and ETA movements.

Excel Time Service technical facilities, located in the elegant Alhambra Plaza, provides basic and complete overhaul service for mechanical, as well as quartz movements. Refurbishing and refinishing, including stock pieces, as well as custom engraving are also available. Other services include vintage timepiece restoration and insurance appraisals.

There are three full-time watchmakers on staff making it possible for fast turnaround time on repairs and service. Currently, this is ten business days or less from estimate authorization. In addition, Turbo Excel Turnaround Service™ is available on request.

Currently, Excel Time Service is advertising in the yellow pages and sending out post cards to potential customers, but Puton is in the process of extending the firm's customer base. "I've been doing a lot of traveling," he says, "from Atlanta, south. We are, however, working with a store in St. Louis and expect to expand our business throughout the entire COuntry in the near future."

Puton feels that his background is one of Excel Time Service's most important assets. "I've worked for some of the finest watch manufacturers in the world," he says. "I believe that gives us credibility. With all of the new complicated watches being produced, the individual who buys a watch for thirty or thirty-five thousand dollars has to be assured that the people who are servicing that watch know what they are doing. I am proud of the fact that all of our work is done on premises and guaranteed."

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